
U.S. Market Bootcamp
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Overview
This 4-week virtual bootcamp is designed for seed-stage founders exploring U.S. expansion. Through weekly live sessions, group advisory + coaching, founder AMAs, and a curated resource hub, you’ll gain practical know-how, sharpen your U.S. branding and storytelling, laser in on your Ideal Customer Profile, and build a launch-ready GTM plan and distribution strategy, without the guesswork.
A Dedicated U.S. Market BootCamp
Unlike traditional cohort-based accelerators, we accept founders on a rolling basis. This means you can start whenever you’re ready and get the support you need without waiting for the next batch to launch.Why Rolling Enrollment?
🗓️ Start When You're Ready: No need to wait for a cohort to begin — we meet you where you are.
🚀 Tailored Guidance: Personalized support and mentorship aligned with your stage and goals.
🔗 Continuous Community: Join a thriving network of founders, investors, and mentors anytime.
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What you’ll learn
Every cohort is unique — we customize the journey based on the needs and goals of the founders in each group. Here’s a sample of the topics we cover:
🔹 Week 1: De-risking U.S. Market Entry
What You Really Need to Know Before Entering the U.S.
Key mental models: Opportunity sizing, U.S. buyer psychology, state-by-state differences
Market mapping exercise: How to identify beachhead verticals
Case studies of failed entries — what went wrong and how to avoid the same traps
🔹 Week 2: Building a U.S.-Ready Pitch That Resonates
Narrative Crafting & Deck Rewrites for American Investors
U.S. investor psyche: Traction vs. vision, red flags to avoid
Hands-on pitch teardown clinic: Founders share and get live feedback
Positioning your story for pre-seed, seed, and Series A
🔹 Week 3: GTM & Customer Discovery That Actually Works Here
U.S. Sales DNA: First Customers, Channels & CAC Reality Checks
Translating your current GTM into a U.S.-friendly approach
Channel strategy: inbound, outbound, ecosystem, or founder-led?
Sales motion simulations: cold outreach, demo storytelling, objection handling
Founders map out their "First 5 Customers" action plan
🔹 Week 4: U.S. Setup, Legal & Founder Readiness
Incorporation, IP, Hiring, and Founder Relocation Plans
Choosing the right structure (C-Corp vs LLC), tax implications, IP transfer
Hiring local: Founder compliance & visa considerations
Founder AMA: “What I Wish I Knew About Expanding to the U.S.”
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Who should apply
Seed-stage founders curious and preparing for U.S. entry.
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Program Format
🎯 4 weeks · 1x weekly live workshop (Tues/Wed PT)
🎯 Group advisory + coaching
🎯 Resource hub and templates included
🎯 Time Commitment: ~3 hours/week
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Outcomes
• Refined, U.S.-specific pitch deck and marketing plan
• Clear GTM hypothesis for first customer outreach
• Warm intros to U.S.-based partners or investors
• Peer & mentor support community
Hear what our founders have to say
“The workshops were highly practical and directly relevant to our stage. What stood out most was the access to advisors with deep domain expertise – their insights were instrumental as we refined our U.S. go-to-market strategy.”
Loretta Chen, Founder & CEO | Smobler Studios
“Fundraising can feel like climbing a mountain. Every rejection stings and can shake your focus from the bigger mission of building a startup. That’s why having a mentor matters so much. A great mentor is part advisor, part critic, part counsellor – and above all, your biggest cheerleader. Having someone in your corner, reminding you to keep going, makes all the difference.”
Tina Chopra, Founder & CEO | Addlly AI